As part of our work in the veterinary sector, we reviewed lots and lots of veterinary websites. I mean lots and lots and lots and that’s a lot of cute puppies!
It’s fascinating sector that is digitally transforming at pace and there is a huge variation in both the quality and the services offered on veterinary practice websites.
One of the most interesting sites is www.pdsa.org.uk. It’s great if you know what they do, but less so if you’re new. In our opinion it struggles to find the balance between fundraising and service delivery. There are also plenty of smaller usability bugs and lots of accessibility issues to boot.
Take a look at our 5 minute highlight reel.